North American Management supports public, private, and nonprofit organizations in developing comprehensive public relations and marketing plans, conducting market research, and implementing appropriate media relations campaigns. To support our client's needs, we strategically research the marketplace and determine the strengths and weaknesses of our clients and develop strategic collateral materials that will enhance their reputation in the community. When necessary, we develop the tools necessary to seek regulatory approval and provide the support services to improve our clients position in the marketplace.
Based on our proven evaluation techniques, we measure campaign effectiveness and make adjustments to ensure that our communications and outreach campaigns are successful. Using our team's professional skills and experience, we identify the most appropriate target audiences, determine the best evidence-based methods of reaching them and affecting change, and utilize both conventional and innovative communications strategies and vehicles.
Our team applies the latest proven communications theories and practices to achieve program goals and communications objectives. Target audiences, such as the general public, advocacy groups, government agencies, private industry, and the faith community have been reached by an array of print, broadcast, electronic, and other media. Please visit our Case Studies to see a sample of some of our diverse client engagements.
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